tapmad, Pakistan’s leading OTT streaming platform, continues
its regional growth momentum by expanding into South Asia through a strategic
partnership with Robi Axiata Limited, one of Bangladesh’s top
telecommunications operators. Having achieved remarkable success in Pakistan,
tapmad now brings its premium live sports and entertainment experience to
Bangladeshi audiences, marking a significant step in its South Asian expansion
journey.
The partnership enables Robi
customers to enjoy uninterrupted access to tapmad’s vast library of live and
on-demand content, offering HD-quality streaming across devices. Subscriptions
can be activated seamlessly through mobile balance or direct billing, combining
Robi’s robust network with tapmad’s advanced streaming technology to ensure
smooth, high-definition playback anytime, anywhere.
Yassir Pasha, CEO of tapmad,
said:“Our partnership with Robi marks another milestone in tapmad’s regional
expansion. Bangladesh has a vibrant and passionate audience, and we are excited
to bring them closer to high-quality sports and entertainment through a
platform that is built around convenience, affordability, and superior
experience.”
Through this collaboration,
tapmad continues to elevate the digital entertainment experience across
borders. The platform’s extensive catalog of sports and entertainment content
is curated to suit local preferences while maintaining the international standards
that have defined its success in Pakistan and beyond.
Shawkat Quader Chowdhury, Head
of Marketing at Robi Axiata PLC, shared:“We are delighted to collaborate
with tapmad in making premium sports and entertainment experiences more
accessible for our users. This partnership reflects our commitment to
delivering digital innovation and enriching our customers’ entertainment experience.”
Aly Rana, COO of tapmad,
said:“Bangladesh represents an exciting opportunity for us to connect with a
dynamic and growing digital audience. Our goal is to bring the same
international streaming standards that define tapmad’s success, while tailoring
the experience to meet the expectations and preferences of local viewers.”
Arif Adito, Business
Development Manager, Bangladesh at tapmad, added:“This partnership enables
us to reach and engage new audiences in Bangladesh by offering a high-quality,
user-centric streaming experience that reflects both global innovation and
local relevance.”
With nearly a decade of success
in South Asia digital entertainment industry, tapmad has built a strong
reputation as one of the region’s most trusted OTT platforms. Its continued
investment in technology, partnerships, and localized content has positioned it
as a frontrunner in redefining how South Asian audiences experience live sports
and on-demand entertainment.
By combining Robi’s digital
infrastructure with tapmad’s proven expertise, this partnership marks a new
chapter in accessible, high-quality digital entertainment for Bangladesh.